How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 25.06.2025 00:09
People
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Lowering Blood Pressure May Cut Dementia Risk by Up to 15% - Neuroscience News
Product
Price
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Kyle Busch, Josh Berry go sliding in practice at Nashville - NASCAR.com
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Processes
Perception
Place
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Good marketing is doing this well.
Do you think there will ever be peace in the Middle East as long as Israel exists?